PENN Entertainment CEO Jay Snowden said today that will launch in 16 states by the middle of the NFL season, certainly before Thanksgiving, and the new deal will allow PENN to expand its offerings into other states that balked at their previous Barstool Sports partnership.

Snowden during a PENN Entertainment Q2 2023 earnings call today that a 5% sports betting market share would no longer be acceptable and the company is planning an increased promotional spend to meet expectations. The push will begin in the initial 16 states PENN is licensed for sports betting after their regulatory bodies approve the rebrand and partnership.

But will a rebranding be as easy as expected? What regulatory hurdles will ESPN, PENN Entertainment, and ESPN BET face as it moves towards an NF…

The fight takes place at the Michelob ULTRA Arena in Las Vegas and also features an intriguing lightweight co-main event between Keyshawn Davis and Jose Pedraza.

This unique Thursday night card during Super Bowl week is a big opportunity for both Lopez and Ortiz to make statements. It should make for an exciting night of boxing action.

Teofimo Lopez Betting Analysis

Lopez (19-1, 13 KOs) enters as the -700 favorite and defending unified 140-pound champion. He is coming off a signature win over Josh Taylor last November that netted The Takeover two belts in his new weight class.

Lopez has looked rejuvenated since moving up from lightweight, utilizing his vaunted power and hand speed to overwhelm opponents. The Brooklyn native will be making the first defense of th…